Production Logo Research & Ideas

Part of the overall objective is to design and create our own production company logo. We sketched out a few ideas to start of with, and they can be seen below. They were very quick sketches, and the purpose was to quickly come up with ideas of what it would look like. All designs include text and read, 'R2-54 Productions'. This will obviously not be the final name and the overall design will be more professional, but the sketches display brief ideas of the shape and, to an extent, the design of the logo. The final design will most probably be in colour, and the text will be generated on a computer and have a fresher, cleaner look.

This is the first idea for the design. It is quite a recognisable logo. The 'film reel' design will allow the viewers to relate it to a film, therefore making it obvious that this is what we have set out to do. The text is centre-aligned, giving the clean look. Apart from the text, there is nothing else within the logo, meaning it is not busy and is easy for the viewer to take in.

This design is also simple, yet the 3d effect gives it a more complex feel. I saw a similar design on the Internet, but decided to simplify it, in order to make it easier to understand as the one that i found had a more complex design and was altogether too 'busy' for what we intend to use it for.



This is the most simple design idea of them all. It is a square, with rounded corners and the text once again centre-aligned. We intend to opt for a simple and 'clutter-free' logo, as to hopefully give the whole production a clean appearance.

As we have chosen a British crime caper as our genre of film, we will most probably create a logo which relates to this genre; including conventions which will help to achieve the desired feel of the production.